SEOLExA SEO Link Exchange Analyzer 1.0 Beta Release

Posted in Web Analytics on December 1st, 2010 by Thomas Fuchs-Martin – 2 Comments

Recently I got the idea to look for a SEO tool that helps you with analyzing and keeping track of link exchanges, but after searching 5min with Google I found nothing that was what I needed. So I thought “Do It Yourself” and this is the result:

Download SEOLExA SEO Link Exchange Analyzer 1.0

SEOLExA Tool

SEOLExA Tool

I thought it would be cool to have test tool that automatically checks if all the sites that you have done link exchanges with in the past actually still have the link to your site… Because over the time it can just happen that the exchanged link disappeared because of a bug on that site or there was a redesign of the page and the link exchange got forgotten or for whatever other reasons suddenly the link (that was supposed to give some Link Juice to your site) is gone. read more »

Clever SEO Keyword Grouping with Regex in Google Analytics

Posted in Web Analytics on November 18th, 2010 by Thomas Fuchs-Martin – 3 Comments

Although Google Analytics offers many different report types and quite a lot of options to filter and refine them: One thing is not really doable without Regular Expressions: Checking the traffic for keyword groups!

regex-xmas1 read more »

5 Reasons Why I Don´t need Google Instant

Posted in User Experience Design on October 18th, 2010 by Thomas Fuchs-Martin – 8 Comments

First of all: At the beginning I was pretty impressed by Google Instant, it was so fast, it was almost like magic how all this search results appeared. Taking into account how many extra queries this means for Google´s servers it is a really impressive feature.

before-google-instant-graphFeelings of euphoria and weightlessness are normal. Do not be alarmed!
That was the alert message that appeared with the google instant launch.

But the Euphoria didn´t last too long for me and all this magic of not pressing “Enter” on my keyboard turned out to be useless for me (Although, it made me think “WOW!” first…).
read more »

3 Quick Start SEO Guides for Beginners

Posted in Web Product Management on September 9th, 2010 by Thomas Fuchs-Martin – 3 Comments

After some years in the internet business I had to figure out that SEO is really important for the succes of your web product. The goal of this post is to give you a quick start to learn SEO. Basic knowledge in SEO is definitely necessary for Web PMs, even if you think about outsorcing SEO services.

search-engine-logosThe good thing is: there are thousands of SEO guides for beginners available. After searching for some Google queries for sure you will find lots of results…

The bad thing is: there are thousands of SEO guides for beginners available

or in other words: there exists a bunch of bad stuff as well. To avoid that you waste your time figuring out which ones are good. I have pre-selected some guides that I can recommend.
read more »

The IE6 survey results

Posted in Web Product Management on August 4th, 2010 by Thomas Fuchs-Martin – Be the first to comment

Some time ago I started a IE6 survey to figure out how many people still care about this prehistoric microsoft browser. The outcome is pretty clear! Most webproductblog readers think that it is no longer necessary to support Microsoft´s old Internet Explorer 6.

ie6crap-smallThe participants of the IE6 survey had the option to choose between the following 4 Answers for the question:

Do you think IE6 support is still necessary?”

And this is the outcome:
read more »

Watch out for the World Cup Effect in your Google Anaytics!

Posted in Web Analytics on June 21st, 2010 by Thomas Fuchs-Martin – Be the first to comment

Whether you are a soccer fan or not: You may have noticed that there is the FIFA World Cup 2010 in South Africa! Twitter already had to struggle with a huge traffic due to soccer fans tweeting like crazy about recent matches and the Vuvuzela trumpets – But what impact will have the Soccer World Cup for your site´s traffic?

soccer & web analytics

soccer & web analytics

If your business model is not directly related with soccer and your target markets are in countries that participate in the World Championship you will very likely see traffic drops during the important soccer matches.

To quickly measure this you can do a hourly traffic analysis with your Google analytics.

With just 6 simple steps you are able to figure out how the FIFA World Cup affected your websites traffic:

read more »

Top Google Chrome Internet Browser Extensions

Posted in Web Product Management on May 1st, 2010 by Thomas Fuchs-Martin – 2 Comments

In the last blog post “Google Chrome vs. Mozilla Firefox” I explained why I now prefer the Google Chrome internet browser for private use. After more than one month of intensive usage of Google Chrome I want to present my favourite chrome extensions that are currently installed on my Chrome (BTW: I can´t notice any decrease of performance, no matter how many chrome extensions I have activated!)
read more »

Google Chrome vs. Mozilla Firefox – The Browser Duel

Posted in Web Product Management on March 22nd, 2010 by Thomas Fuchs-Martin – 24 Comments

There is a browser that gets more and more market shares: the Google Chrome Browser! And even fellow Firefox fans (like myself) are starting to use Google Chrome recently. But why?
Let´s start with the advantages of both browsers.

Things that I really like in Google Chrome:

  • It is really fast: loading new pages or opening a chrome browser window is definitely fast.
  • It is still fast even after adding dozens of Chrome Extensions!
  • The Google Chrome User Interface is very simple and not polluted with unnecessary features that you don´t use regularly
Cool minimalistic Chrome User Interface: Everything that you need in a very small space: Tabs, back buttons, refresh button, URL field and Extension Icons on the right.

Cool minimalistic Chrome User Interface: Everything that you need in a very small space: Tabs, back buttons, Refresh Button, URL field and Extension Icons on the right.

read more »

Still Support IE6? Really?!?

Posted in Web Product Management on February 27th, 2010 by Thomas Fuchs-Martin – Be the first to comment

Well, it is not the first time this question got asked, but still many people struggle with the question Should I still support IE6 !?! Every webdesigner that has ever tried to develop a cutting edge website that still works with the old Internet Explorer 6 knows: The development of IE6 compatible designs is a pain in the ass!

Facebook has its opinion about IE6...

Facebook has its opinion about IE6...

read more »

Website Speed – Crucial for User Experience & SEO

Posted in User Experience Design on January 19th, 2010 by Thomas Fuchs-Martin – 2 Comments

Discussions and articles about user experience are usually focused on user interface design, usability etc. That is for sure very important, but the best user interface is worth nothing if your page speed performance is very poor!

firebug screenshot

Firebug Screenshot - Web users are buzy and impatient and every millisecond counts. Well, unfortunately the big search engines don´t have unlimited time to spend while crawling your page, too.

read more »

A Weird Story About Exotic Countries Domain Registration…

Posted in Web Product Management on December 31st, 2009 by Thomas Fuchs-Martin – Be the first to comment

The end of the year is always a good time to look back and remember the most special moments of the year. One of this special moments was a strange conversation that I had with a domain registration service.

Email screenshot

Email screenshot

Well, registering a domain is not that spectacular…  but this conversation that I had earlier this year with a domain registration service provider sales dude is just too weird!

In theory it all could have been so easy: I send an Email Here is my data – Wanna domain please and an answer alright, here you go: … …2 Emails and that´s all! read more »

Efficient SEO Site Analysis With Advanced Google Search Techniques

Posted in Web Analytics on November 30th, 2009 by Thomas Fuchs-Martin – 3 Comments

Advanced Google Search techniques are very useful to analyze competitors or identify sites that stole your content! Also from time to time it is a good thing to check what is going on with your website´s Google index. For the case that your website has just few pages in the index that is pretty easy: you do a site:yoursite.com query and you can see all your pages in the index and check them one-by-one.

Lots of pages in the Google index!

Lots of pages in the Google index!

BUT what if your site has (approximately) hundreds of thousands or even millions of pages in the Google index?
… Well, you will need a looot of patience or even better: You will have to use advanced Google Search Techniques – and that is what this post will be about, so hang on ;-) read more »

The Most Popular Quality Assurance Testing Mistakes

Posted in Web Product Management on October 28th, 2009 by Thomas Fuchs-Martin – 2 Comments

You want to upload a bunch of new features and some bug-fixes to your site? Great! You want to avoid nasty side-effects and make sure that it works the same way like it was planned before? …then you will have to do a lot of testing!

Opening new pages with old browsers like IE4 can be fun :-)

Opening new pages with old browsers like IE4 can be fun :-)

Basically this Quality Assurance Phase should take place 2 times:

One time in a test-environment before the deployment to the production server and once again after the new web is live!

To maximize the efficiencies of your testing take care not to do the following mistakes that might lead to wrong observations, unnecessary time-waste or you will end up in overlooking faults:
read more »

6 Great Places To Find PM Book Reviews

Posted in Web Product Management on September 29th, 2009 by Thomas Fuchs-Martin – Be the first to comment

There are a lot of recommendations for product management books available in the web, but I think the most valuable pm book reviews are the ones written by product managers.

image by suchitra prints

image by suchitra prints

Before you run to the library or the bookstore to buy your next book I recommend to take a look at the opinions of experienced product managers.

See below my favorite resources for product management related literature. It contains only reviews and recommendations written by very experienced product managers: read more »

Google Visitors Special: Interesting Queries And Answers

Posted in Web Analytics on September 25th, 2009 by Thomas Fuchs-Martin – 1 Comment

It is always very interesting to take a look at the keywords that your visitors used in their Google search to find your website – and not only to analyze the SEO performance of your website. Some keywords actually can tell you quite a lot about what your visitors were really looking for on your site. read more »

11 Top Blogs To Stay Up-To-Date In The Web-Business

Posted in Web Product Management on September 11th, 2009 by Thomas Fuchs-Martin – 5 Comments

I just can´t blog here about everything that might be of interest for Web Product Managers – Yes, I am not omniscient and only part-time blogging here :-P Therefore here goes a list of blogs that recently catched my attention. They all write about for Web PMs relevant topics like User Experience Design, Social Media, Web Analytics, SEO, Online-Marketing and more. read more »

3 Awesome Presentations About Agile Product Management

Posted in Web Product Management on September 3rd, 2009 by Thomas Fuchs-Martin – 1 Comment

Effective Web Product Management needs to be agile! That can actually be quite hard in practice, but don´t worry the following three presentations will be a useful resource for agile product development teams: read more »

The 15 Worst User Experience Design Mistakes Ever

Posted in User Experience Design on August 25th, 2009 by Thomas Fuchs-Martin – 7 Comments

It is just strange that there are still so many pages with horrible webdesign online. Well, at least it inspired me to publish a list of my “favourite” (or better said: “most annoying”) user experience nightmares. Please also check the references to other webdesign-experienced bloggers that have a similar point of view: read more »

How SEO Will Affect Your Product Planning Right From The Beginning

Posted in Web Product Management on August 19th, 2009 by Thomas Fuchs-Martin – 7 Comments

There are some very important interferences of SEO (search engine optimization) with the web product management that you need to know before developing your new product. No matter if you think about hiring (external) SEO consultants once the website is online, there are some aspects of SEO that you will have to keep in mind right from the start of creating an online product strategy. read more »

Challenge: Product Manager Senior

Posted in Web Product Management on July 30th, 2009 by Thomas Fuchs-Martin – Be the first to comment

Some days ago I posted an interesting job. Currently there is also the following Product Management Position in our team available. If you are interested, please send your CV to jobs@migoa.com. read more »