Recently I got the idea to look for a SEO tool that helps you with analyzing and keeping track of link exchanges, but after searching 5min with Google I found nothing that was what I needed. So I thought “Do It Yourself” and this is the result:read more »
Although Google Analytics offers many different report types and quite a lot of options to filter and refine them: One thing is not really doable without Regular Expressions: Checking the traffic for keyword groups!
First of all: At the beginning I was pretty impressed by Google Instant, it was so fast, it was almost like magic how all this search results appeared. Taking into account how many extra queries this means for Google´s servers it is a really impressive feature.
“Feelings of euphoria and weightlessness are normal. Do not be alarmed!”
That was the alert message that appeared with the google instant launch.
But the Euphoria didn´t last too long for me and all this magic of not pressing “Enter” on my keyboard turned out to be useless for me (Although, it made me think “WOW!” first…).
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After some years in the internet business I had to figure out that SEO is really important for the succes of your web product. The goal of this post is to give you a quick start to learn SEO. Basic knowledge in SEO is definitely necessary for Web PMs, even if you think about outsorcing SEO services.
The good thing is: there are thousands of SEO guides for beginners available. After searching for some Google queries for sure you will find lots of results…
The bad thing is: there are thousands of SEO guides for beginners available…
or in other words: there exists a bunch of bad stuff as well. To avoid that you waste your time figuring out which ones are good. I have pre-selected some guides that I can recommend.
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Some time ago I started a IE6 survey to figure out how many people still care about this prehistoric microsoft browser. The outcome is pretty clear! Most webproductblog readers think that it is no longer necessary to support Microsoft´s old Internet Explorer 6.
The participants of the IE6 survey had the option to choose between the following 4 Answers for the question:
“Do you think IE6 support is still necessary?”
And this is the outcome:
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Whether you are a soccer fan or not: You may have noticed that there is the FIFA World Cup 2010 in South Africa! Twitter already had to struggle with a huge traffic due to soccer fans tweeting like crazy about recent matches and the Vuvuzela trumpets – But what impact will have the Soccer World Cup for your site´s traffic?
If your business model is not directly related with soccer and your target markets are in countries that participate in the World Championship you will very likely see traffic drops during the important soccer matches.
To quickly measure this you can do a hourly traffic analysis with your Google analytics.
With just 6 simple steps you are able to figure out how the FIFA World Cup affected your websites traffic:
In the last blog post “Google Chrome vs. Mozilla Firefox” I explained why I now prefer the Google Chrome internet browser for private use. After more than one month of intensive usage of Google Chrome I want to present my favourite chrome extensions that are currently installed on my Chrome (BTW: I can´t notice any decrease of performance, no matter how many chrome extensions I have activated!)
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There is a browser that gets more and more market shares: the Google Chrome Browser! And even fellow Firefox fans (like myself) are starting to use Google Chrome recently. But why?
Let´s start with the advantages of both browsers.
Things that I really like in Google Chrome:
- It is really fast: loading new pages or opening a chrome browser window is definitely fast.
- It is still fast even after adding dozens of Chrome Extensions!
- The Google Chrome User Interface is very simple and not polluted with unnecessary features that you don´t use regularly
Well, it is not the first time this question got asked, but still many people struggle with the question Should I still support IE6 !?! Every webdesigner that has ever tried to develop a cutting edge website that still works with the old Internet Explorer 6 knows: The development of IE6 compatible designs is a pain in the ass!
Discussions and articles about user experience are usually focused on user interface design, usability etc. That is for sure very important, but the best user interface is worth nothing if your page speed performance is very poor!
The end of the year is always a good time to look back and remember the most special moments of the year. One of this special moments was a strange conversation that I had with a domain registration service.
Well, registering a domain is not that spectacular… but this conversation that I had earlier this year with a domain registration service provider sales dude is just too weird!
In theory it all could have been so easy: I send an Email Here is my data – Wanna domain please and an answer alright, here you go: … …2 Emails and that´s all! read more »
Advanced Google Search techniques are very useful to analyze competitors or identify sites that stole your content! Also from time to time it is a good thing to check what is going on with your website´s Google index. For the case that your website has just few pages in the index that is pretty easy: you do a site:yoursite.com query and you can see all your pages in the index and check them one-by-one.
BUT what if your site has (approximately) hundreds of thousands or even millions of pages in the Google index?
… Well, you will need a looot of patience or even better: You will have to use advanced Google Search Techniques – and that is what this post will be about, so hang on read more »
You want to upload a bunch of new features and some bug-fixes to your site? Great! You want to avoid nasty side-effects and make sure that it works the same way like it was planned before? …then you will have to do a lot of testing!
Basically this Quality Assurance Phase should take place 2 times:
One time in a test-environment before the deployment to the production server and once again after the new web is live!
To maximize the efficiencies of your testing take care not to do the following mistakes that might lead to wrong observations, unnecessary time-waste or you will end up in overlooking faults:
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There are a lot of recommendations for product management books available in the web, but I think the most valuable pm book reviews are the ones written by product managers.
Before you run to the library or the bookstore to buy your next book I recommend to take a look at the opinions of experienced product managers.
See below my favorite resources for product management related literature. It contains only reviews and recommendations written by very experienced product managers: read more »
It is always very interesting to take a look at the keywords that your visitors used in their Google search to find your website – and not only to analyze the SEO performance of your website. Some keywords actually can tell you quite a lot about what your visitors were really looking for on your site. read more »
I just can´t blog here about everything that might be of interest for Web Product Managers – Yes, I am not omniscient and only part-time blogging here Therefore here goes a list of blogs that recently catched my attention. They all write about for Web PMs relevant topics like User Experience Design, Social Media, Web Analytics, SEO, Online-Marketing and more. read more »
Effective Web Product Management needs to be agile! That can actually be quite hard in practice, but don´t worry the following three presentations will be a useful resource for agile product development teams: read more »
It is just strange that there are still so many pages with horrible webdesign online. Well, at least it inspired me to publish a list of my “favourite” (or better said: “most annoying”) user experience nightmares. Please also check the references to other webdesign-experienced bloggers that have a similar point of view: read more »
There are some very important interferences of SEO (search engine optimization) with the web product management that you need to know before developing your new product. No matter if you think about hiring (external) SEO consultants once the website is online, there are some aspects of SEO that you will have to keep in mind right from the start of creating an online product strategy. read more »