SEOLExA SEO Link Exchange Analyzer 1.0 Beta Release

Recently I got the idea to look for a SEO tool that helps you with analyzing and keeping track of link exchanges, but after searching 5min with Google I found nothing that was what I needed. So I thought “Do It Yourself” and this is the result:

Download SEOLExA SEO Link Exchange Analyzer 1.0

SEOLExA Tool

SEOLExA Tool

I thought it would be cool to have test tool that automatically checks if all the sites that you have done link exchanges with in the past actually still have the link to your site… Because over the time it can just happen that the exchanged link disappeared because of a bug on that site or there was a redesign of the page and the link exchange got forgotten or for whatever other reasons suddenly the link (that was supposed to give some Link Juice to your site) is gone. Continue reading

Website Speed – Crucial for User Experience & SEO

Discussions and articles about user experience are usually focused on user interface design, usability etc. That is for sure very important, but the best user interface is worth nothing if your page speed performance is very poor!

firebug screenshot

Firebug Screenshot - Web users are buzy and impatient and every millisecond counts. Well, unfortunately the big search engines don´t have unlimited time to spend while crawling your page, too.

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The Most Popular Quality Assurance Testing Mistakes

You want to upload a bunch of new features and some bug-fixes to your site? Great! You want to avoid nasty side-effects and make sure that it works the same way like it was planned before? …then you will have to do a lot of testing!

Opening new pages with old browsers like IE4 can be fun :-)

Opening new pages with old browsers like IE4 can be fun :-)

Basically this Quality Assurance Phase should take place 2 times:

One time in a test-environment before the deployment to the production server and once again after the new web is live!

To maximize the efficiencies of your testing take care not to do the following mistakes that might lead to wrong observations, unnecessary time-waste or you will end up in overlooking faults:
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Project Management with the opensource tool GanttProject

Gantt charts are a good way to visualize project plans. To prepare Gantt charts in a quick and easy way you will need the help of specialized tools. (please do not even think about using Powerpoint or Excel for bigger Gantt charts :-) ) My favourite tool for smaller and mid-size project plans is the free software GanttProject:

the gantt charts will look like this in GanttProject

the gantt charts will look like this in GanttProject

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Broken Link Analysis With The Free Tool Xenu Link Sleuth

There are no broken links on your web page? Sure? If your web project is bigger than a couple of pages you will need the help of an automatic link checker tool to answer this question. If you do not check the links regularly and there are too many broken links you risk that:

  • the usability will be bad, because users just waste their time with clicking on the broken links
  • the SEO (Search Engine Optimization) suffers, because the search engine crawlers might waste their (limited!) time with following these links.

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11 Very Useful Firefox Plugins For Web Product Managers And Web Designers

A good argument to use the Firefox Browser is the huge amount of useful Plugins and Add-ons. Of course the Download is for free and some of them can really make the daily job of a Web Product Manager easier. Here are my favourites:
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