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by Thomas Fuchs-Martin

3 Quick Start SEO Guides for Beginners

After some years in the internet business I had to figure out that SEO is really important for the succes of your web product. The goal of this post is to give you a quick start to learn SEO. Basic knowledge in SEO is definitely necessary for Web PMs, even if you think about outsorcing SEO services.

search-engine-logosThe good thing is: there are thousands of SEO guides for beginners available. After searching for some Google queries for sure you will find lots of results…

The bad thing is: there are thousands of SEO guides for beginners available…

or in other words: there exists a bunch of bad stuff as well. To avoid that you waste your time figuring out which ones are good. I have pre-selected some guides that I can recommend.
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by Thomas Fuchs-Martin

6 Great Places To Find PM Book Reviews

There are a lot of recommendations for product management books available in the web, but I think the most valuable pm book reviews are the ones written by product managers.

image by suchitra prints

image by suchitra prints

Before you run to the library or the bookstore to buy your next book I recommend to take a look at the opinions of experienced product managers.

See below my favorite resources for product management related literature. It contains only reviews and recommendations written by very experienced product managers: Continue reading →

by Thomas Fuchs-Martin

Project Management with the opensource tool GanttProject

Gantt charts are a good way to visualize project plans. To prepare Gantt charts in a quick and easy way you will need the help of specialized tools. (please do not even think about using Powerpoint or Excel for bigger Gantt charts :-) ) My favourite tool for smaller and mid-size project plans is the free software GanttProject:

the gantt charts will look like this in GanttProject

the gantt charts will look like this in GanttProject

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by Thomas Fuchs-Martin

Broken Link Analysis With The Free Tool Xenu Link Sleuth

There are no broken links on your web page? Sure? If your web project is bigger than a couple of pages you will need the help of an automatic link checker tool to answer this question. If you do not check the links regularly and there are too many broken links you risk that:

  • the usability will be bad, because users just waste their time with clicking on the broken links
  • the SEO (Search Engine Optimization) suffers, because the search engine crawlers might waste their (limited!) time with following these links.

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